Feature flags
Ship features with confidence.
Roll out by percentage, region, or cohort. Turn a change on or off without redeploying.
Built for release decisions.
Control a change. Measure the outcome. Decide what to do next.
Experiments
Measure the change.
Run an experiment against a real outcome, then decide what to keep, revise, or roll back.
Analytics
Use analytics as evidence.
Page views, traffic sources, and custom events. Enough signal to explain a result, without drowning in charts.
How it works
From idea to release decision.
Create a flag or experiment
Define the change and the outcome you want to measure.
Roll it out safely
Target a cohort, ramp gradually, or turn it off instantly.
Decide with evidence
See exposure and conversion results, then ship, iterate, or roll back.
Release essentials
The pieces you need to ship with confidence.
- Frontend and backend evaluation
- Percentage rollouts and targeting
- Instant rollback without redeploying
- Exposure and conversion measurement
- Cross-domain experiment continuity
- Multiple environments